India Mattress Expo 2013′, India’s only integrated event for mattresses and mattress technology, will be held from 23rd to 25th August 2013, at the Chennai Trade Centre.
This expo will incorporate both finished products for customers as well as supplies and machinery for mattress production, involving leading mattress brands and mattress manufacturing technology – all under one roof. According to a report on the world mattress industry published recently, the Indian mattress industry has seen an annual average growth of 15 percent between 2002 and 2011. The mattress market in India is valued at approximately USD 1 billion, out of which luxury mattress brands account for merely 5%, yet continues to grow rapidly. For several years, the mattress industry in India was dominated by domestic players. However, with its new liberalised trade policies, increased and continuous growth, foreign companies are making a beeline to enter the Indian mattress industry.
Leading global brands have started entering the Indian market by establishing new and joint venture manufacturing units. Large investment in mattress plant and machinery is seen in the recent times. Most of the leading machinery and supplies companies have established their own or represented office in India.
New well travelled and quality conscious Indian consumers will soon become one of the largest global markets for high-end mattress. Many large mattress companies are establishing strong dealership network and are taking extra efforts to educate consumers about the importance of using good quality mattresses. The focus of mattress brands is to provide consumers with the required support, comfort, feeling and luxury they deserve at competitive prices. India Mattress Expo 2013 will see over 100 exhibitors from all over India and abroad. Join the event at the Chennai Trade Centre this August and be a part of India’s first sleep products and technology show! The event is endorsed by Indian Polyurethane Association and is organised by Unitech Exhibitions Pvt Ltd. More information is available from the show website
